The Mary-Anne Rankin consultancy provides advice & guidance to organisations wishing to offer first class service to disabled customers.
The brief for the brand & specifically the logo was that it should stand scrutiny in the corporate environment, but not be too corporate. It should be attractive, memorable & contemporary, but also comply with the RNIB print guidelines.
It was essential that both the design & technical aspects of the site were beyond reproach. Many visitors would be using screen readers & would not be impressed with illogical design or poor navigation.
As with all Gencon sites, using our content management system Mary-Anne Rankin can be highly responsive, updating text and images on the site with a few clicks.
The site went live with the new branding on time and on budget to critical acclaim - "… I like it! It is easy to navigate, logical and concise. I had no problems as a screen reader user. Well done!"
High praise indeed coming from another disability consultant.