Getting off to a flying start is great news for any start-up business but when PrinSipa recently established itself as a semiconductor manufacturer’s representative, they really pushed the boundaries.

To meet their business plan, PrinSipa needed to get to market fast. Gencon was commissioned to create a logo, define the branding and build a website that would position the company to engage their target blue chip clients.

It is still early days but the site has provided the platform for PrinSipa to support approaches to prospective clients and provide a resource for engaging the media. Most importantly, they were able to achieve the fast start that was needed.